![Vibrant street view of Times Square at night, bustling with traffic and pedestrians. Neon lights and billboards illuminate the scene, advertising brands like Regal Cinemas, Madame Tussauds, and T-Mobile, creating a lively urban atmosphere.](https://learning.cloudnative.com.au/wp-content/uploads/2024/05/times-square-advertising-300x169.jpg)
3 reasons brand leadership is crucial in 2024
Amidst a storm of fake news and evolving markets, brand leadership stands as a beacon—here's why it's indispensable in 2024.
![a bustling urban scene at a major public square, highlighted by a large, multi-panel digital billboard displaying various advertisements. People of diverse ages and attire mill about the square, some engaged with their phones, others conversing or simply passing through.](https://learning.cloudnative.com.au/wp-content/uploads/2024/05/marketing-YlpfE9uCakE-unsplash-300x169.jpg)
Can marketing be a force for good in the world?
Without marketing, businesses engaging in strategies relating to the UN Sustainable Development Goals are unlikely to achieve their strategic goals.
![3D icons of popular social media and streaming platforms floating against a dark background. The logos include Instagram, Twitter, Discord, Figma, Spotify, Netflix, and TikTok, each brightly colored and displayed on cube-like shapes.](https://learning.cloudnative.com.au/wp-content/uploads/2024/05/brand-logos-300x169.jpg)
Branding, it’s a feeling
Is emotional connection important for tech brands?